Tell me what to write about.

A keyword workspace and topic clusters that turn a vague content goal into a ranked, ready-to-run list.

Tell me what to write about

Volume, difficulty, intent in one place
Hub-and-spoke clusters
Feeds Content Engine directly
topic clusters1 hub · 5 spokes
SEO audits
free seo auditaudit checklistaudit toolsaudit costsite checker
Volume · Difficulty · Intent8.1k · KD 42

Keywords & Clusters, as it looks in the app

The problem

“Write more content” isn't a plan. It's a guess with no keyword list behind it.

01

Planning by vibes

Topics get picked from whatever someone thought of in the meeting, not from what people search.

Months of output aimed at demand that was never there.

With Keywords & Clusters

Every idea starts from a keyword with real volume, difficulty, and intent attached.

02

A spreadsheet, not an order

Keyword tools export ten thousand rows and leave the sequencing entirely to you.

The export gets opened twice and then never again.

With Keywords & Clusters

Keywords land in a workspace where the metrics are already joined and comparable.

03

One topic, five thin pages

Related terms that belong on a single strong page get written as separate, competing ones.

Your own pages split the ranking between them and none of them win.

With Keywords & Clusters

Related keywords are grouped into hub-and-spoke clusters, so you plan pages, not rows.

Included

What's in Keywords & Clusters

Every capability shipping in the product today — and what's still coming, named honestly rather than hidden.

2 of 4 live today50%
Keyword workspace
Topic clusters

On the roadmap — not shipping yet

Striking-distance keywords (pos. 11–20)
Cannibalisation detection
How it works

3 steps, start to finish

The actual pipeline, not a black box — with what each step produces.

  1. 01Step 1 of 3

    Start from a keyword workspace

    Search volume, difficulty, and intent are pulled into one workspace instead of a raw export.

    VolumeDifficultyIntent
    seo audit tool8.1k · KD 42
    free seo audit3.6k · KD 28
    website seo check2.9k · KD 31
    seo audit checklist1.4k · KD 19

    One workspace, not an export

  2. 02Step 2 of 3

    Group them into topic clusters

    Related keywords are grouped into hub-and-spoke clusters, so you're planning pages, not a scattered keyword list.

    Hub and spokeOne page per intentNo self-competition
    SEO audits
    free auditchecklistaudit toolsaudit cost

    1 hub, 4 spokes

  3. 03Step 3 of 3

    Feed clusters straight into content

    A cluster becomes a ready-to-run content plan the Content Engine can pick up directly.

    No re-entryOrdered by priorityRuns in Content Engine

    Cluster scheduled across the month

Where this sits

Five disciplines, one loop. Keywords & Clusters is step 3.

  1. 1Audit & Technical SEO
  2. 2On-Page Fixes
  3. 3Content & KeywordsYou are here
  4. 4Off-Page & AI Search
  5. 5Reporting & Analytics
2
Capabilities live in the product today
2
More on the roadmap, named honestly
3
Steps in the pipeline, all shown above
Where it connects

These jobs chain — most teams don’t stop at just one.

FAQ

Questions people ask

Search volume, difficulty, and intent signals come from the same keyword workspace the topic clusters are built on.

Related keywords grouped into a hub-and-spoke structure — one pillar page plus supporting pages — instead of a flat list.

Yes — a cluster's keywords feed straight into Content Engine as a ready-to-run list rather than needing to be re-entered.

That's on the roadmap, named “soon” — today's workspace covers research and clustering, not yet automatic striking-distance surfacing.

Cannibalization detection is on the roadmap; it isn't live yet.

Get started

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