Show me it worked.
Search Console rankings tied to every article, a priority matrix that tells you what to fix first, and a plain-language brief instead of a spreadsheet.
“Show me it worked”
Tied to the work that earned it
Reports & Insights, as it looks in the app
Doing the work and proving the work are two different jobs. Most tools only help with the first one.
Proof is a second job
The work ships, and then someone spends a day assembling a deck to show that it shipped.
A day a month per client, and the reporting is always the thing that slips.
Results are already attached to the fix or the post that produced them.
URLs, not articles
Search Console has the data, but it hands you an anonymous URL list with no idea what you published.
You can see clicks went up. You can't say which piece of work earned them.
Rankings and clicks are joined back to the specific article or fix behind them.
Data without a next step
A raw export doesn't answer the only question anyone actually asks: what should I do first?
Meetings end with a chart and no decision.
Opportunities are surfaced and plotted on impact × effort, so first is a position, not an argument.
What's in Reports & Insights
Every capability shipping in the product today — and what's still coming, named honestly rather than hidden.
On the roadmap — not shipping yet
Agency tier.
4 steps, start to finish
The actual pipeline, not a black box — with what each step produces.
- 01Step 1 of 4
Join Search Console to your content
Rankings and clicks are tied back to the specific article or page that earned them, not left as an anonymous URL list.
Per articlePer fixNot a URL list“SEO audit guide” — published Mar 4+840 clicksTitle fix — /pricing+212 clicks“Keyword clustering”+96 clicksJoined from Search Console
- 02Step 2 of 4
Surface opportunities
Pages close to ranking, or losing ground, are surfaced directly instead of buried in a table.
Close to page oneLosing groundSurfaced, not buried/blog/guide — pos 11/services — pos 14/pricing — slipped 63 pages worth an hour this week
- 03Step 3 of 4
Rank them on a priority matrix
Impact and effort are plotted against each other, so what to fix first is a chart, not a judgment call.
Impact × effortFour quadrantsDo-first is visibleDO FIRSTeffort →Top-left is this week's work
- 04Step 4 of 4
Read the plain-language brief
Findings are written out in plain language — what changed, why it matters — instead of handed over as a raw spreadsheet.
Plain languageWhat changedWhy it mattersThis week
Clicks up 18% — mostly the title fixes on /pricing and /services.
One page slipped to position 14 after a competitor refreshed theirs.
Two pages are sitting at position 11. A meta rewrite is the cheapest move.
Five disciplines, one loop. Reports & Insights is step 5.
- 1Audit & Technical SEO
- 2On-Page Fixes
- 3Content & Keywords
- 4Off-Page & AI Search
- 5Reporting & AnalyticsYou are here
These jobs chain — most teams don’t stop at just one.
Questions people ask
Google Search Console, joined directly to your content — so every ranking is tied to the article that earned it.
Impact against effort for each opportunity, so the highest-value, lowest-effort fixes surface first.
A plain-language summary of what changed and why — built to hand to a client or a boss without translating a spreadsheet first.
White-label PDF reports are on the roadmap for the Agency tier — not available yet.
No — Search Console data is joined across your whole site, not just pages published through Content Engine.
Try Reports & Insights on your own site
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